Fact sheet and brief

Solutions brief: entertainment-education to address child marriage

In this brief, we look at entertainment-education as a strategy to end child marriage and explain what it is, how it is being used and what we know about its effectiveness
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Mass media has long been recognised as a way to prompt large-scale behaviour change. But can it change the norms and beliefs which perpetuate child marriage?

This brief takes a look at what entertainment-education is and its potential for addressing a complex social issue such as child marriage. It also comes with a list of useful resources on the issue.

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